Peter Svensk

In Uncategorized on August 14, 2002 at 5:40 pm

Brand names really do stick in brain

“You wake up in the morning and you have your Kellogg’s, and you are driving to work and there are Hondas in front of you,” she said, confessing a life-long fascination with brands that she admits makes walking through the grocery aisles with her quite a chore.

“These names have a huge impact on our lives.”

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